Marketplace fee comparison

Compare what you keep from the same sale.

Run one sale through current standard U.S. eBay, Etsy, and Walmart Marketplace fee assumptions, then compare fees and profit side by side.

Read the marketplace fee comparison guide

Sale inputs

Describe one comparable sale

Reviewed August 18, 2026. Presets use eBay most-category non-Store fees, Etsy U.S. standard fees, and Walmart Everything Else.

eBay and Etsy Payments include collected tax in the modeled fee base; Walmart referral fees do not.

Transparent by design

Exactly what this comparison models

One price and cost scenario is run through three current official baseline schedules.

  • eBay uses the U.S. non-Store most-category rate: 13.6% up to $7,500, 2.35% above that, plus the applicable per-order fee. Its base includes item price, buyer shipping, and buyer tax.
  • Etsy uses the 6.5% transaction fee, U.S. Etsy Payments at 3% plus $0.25, and one $0.20 listing fee.
  • Walmart uses the Everything Else 15% referral fee. Actual Walmart categories vary and may use thresholds.
  • Advertising, upgrades, subscriptions, fulfillment, returns, regulatory fees, currency conversion, and taxes on seller fees are excluded.

Rates reviewed August 18, 2026. Official eBay fee policy; additional official sources in the guide ↗